FARM FRESH CENTRAL MARKET REPORT

FRESH FRUIT AND VEGETABLES

FRIDAY 23^rd JULY 2010 TO FRIDAY 30^th JULY 2010

MARKET SUMMARY:

Green vegetables including beans and broccoli are in plentiful supply. Enjoy the local strawberries as they are great quality and super sweet! Sweet potato and melons including watermelon are short and prices are high for quality produce. Murcotts are the mandarins currently available.  Why not push the winter lines including parsnips, sweet corn, leeks, turnips / Swedes etc?

OUT OF SEASON:

·        Stonefruit

·        Mangoes / Cherries / Lychees

·        Australian green/white seedless grapes

PROBLEM PRODUCTS – SCARCE OR EXPENSIVE:

• Melons
• Celery
• Pineapple

MARKET RECOMMENDATIONS:

• Iceberg lettuce
• Pumpkin / sweet corn
• Broccoli
• Mandarins
• Leeks
• Turnips / Swedes
• Parsnips / Cauliflower
• Cavendish bananas
• Strawberries
• Kiwi fruit